Rack & Riddle names Laura Webb chief marketing officer

Webb will be based at Rack & Riddle’s Bacchus Landing location in Healdsburg and join its executive leadership team, according to the company’s announcement. Her remit includes strategy, innovation, commercialization and marketing.

Before joining the custom sparkling wine producer, Webb oversaw wholesale, e-commerce, wine club, hospitality, events and culinary at Cakebread Cellars, the release says. Her earlier positions included corporate strategy, global innovation and brand portfolio management at Brown-Forman, as well as sales management at E. & J. Gallo Winery. Rack & Riddle says it is continuing to expand its production capacity and footprint in Sonoma County.